Oops

🙃 That time when I accidentally rick-rolled my subscribers

Hey friends,

Sooo… yesterday, several hours after my newsletter went out, I received an email from a reader that sent me spiraling.

Did you deliberately Rick Roll your audience with that YouTube link?

If so, well played! I clicked twice thinking I must have accidentally clicked something else!

What?! No. No no no no no…

Instantly, I felt the temperature of e…